Friday, April 6, 2012

Blog #4- Carter Rouleau

March madness and social networking - March, 2012.

These days social networking isn't just for social purposes. Many professional sporting teams are using social networking to interact with their fans and helps sales production. Teams such as the Boston Red Sox, Celtics, and Bruins use FaceBook and Twitter as a way to promote their teams during and after the season is over. Social network marketing is very important to these teams because it creates enthusiasm for the sporting event as well as helps the organization sell tickets and release stories about the team. "Red Sox Nation" was started as a social networking technique and has caught on very quickly with millions of fans around the Boston area. Creating enthusiasm for a sporting event is very important because it makes fans go to each and every game with a certain kind on mentality that just makes it a great atmosphere to have a great time for fans and players. The video explained that social network marketing is very important to any business these days that is trying to grow. And I completely agree, most businesses I know are all about social networking and getting their name out there in the public. This is a great idea because young kids and young adults are on social networking cites daily. If they are on these cites daily, then it is easy to market to them all at once using a social networking cite.

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